Google Photos adds AI-edit labels for transparent image information

In response to the growing impact of generative AI on image editing, Google is introducing a new feature in Google Photos to identify AI-edited images. This update aims to increase transparency around AI-powered changes, making it easier for users to know which images have been digitally enhanced or altered using AI tools.

How AI-Edited Images Are Labeled in Google Photos

With this update, a new “AI info” section will appear in the “Details” view when you swipe up an image in Google Photos. This section will identify edits made with AI when certain metadata is present. The new labels are designed to display on images edited through AI in Google’s tools, such as Google Photos on Android, iOS, and the web.

When an AI edit is detected, users will see phrases like:

• “Edited with Google AI” or “Made by Google AI” in the “Credit” field.
• “Digital source type” offers further specifics:
  • Edited using Generative AI: This applies to popular tools like Magic Editor, Magic Eraser, and Zoom Enhance, which allow users to quickly remove objects, improve lighting, or adjust image composition. While Zoom Enhance is exclusive to Google’s Pixel phones, the Magic tools are accessible to all users on Android and iOS.
  • Composite of captured elements: Features like “Best Take” and “Add Me” are also identified, although they don’t use generative AI and are exclusive to Pixel devices. These tools create a new composition using captured elements rather than a real, single-shot moment.

Supporting Industry Standards and Compatibility

Google’s labeling method aligns with international metadata standards set by the International Press Telecommunications Council (IPTC). This adherence ensures that even images edited with third-party software following IPTC standards will also display the new AI information, as long as they include the required “Credit” and “Digital Source Type” fields.

Rollout and Broader Transparency Goals

Starting next week, the AI-edit labeling will begin rolling out to Google Photos users across all supported platforms. Google has highlighted the importance of responsible AI use and noted that it aims to bring transparency by joining the Coalition for Content Provenance and Authenticity (C2PA), a group focused on content authenticity.

By introducing this labeling, Google emphasizes how generative AI is making tasks like object removal, lighting adjustments, and composition changes simpler and quicker, tasks that once required extensive editing skills. Google aims to provide users with more transparent information, enabling them to identify AI alterations easily.

As AI continues to evolve, Google intends to expand transparency measures around digital edits, with this initial step marking a new phase in AI-powered photography tools.